Product Catalog and Product Lifecycle Management have been some topics I have been closely involved with the last 8 years. It started from developing a product catalogue for telecommunications for my company, Liberty Global, then driving initiatives like e-commerce from an architecture perspective and defining the product catalog and lifecycle management strategy for Liberty Global.
We decided to write an article at TM Forum with Lejla Pljevljak-Rasidagic from Zira about some ideas we have around catalog to catalog integratin. Going against the hype of enterprise product catalogues, we propose a more flexible approach where a catalogue to catalogue integration is a better model for the future of digital disruption and the multiple partners of an ecosystem.
Feel free to read the TM Forum article named "Is Catalog to Catalog Integration a better alternative to an Enterprise Catalog master?" and let me know your thoughts
Feel free to read the TM Forum article named "Is Catalog to Catalog Integration a better alternative to an Enterprise Catalog master?" and let me know your thoughts
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